Do Good Program

We're global citizens and choose to use a socially-conscious business model to give back. Look Good. Do Good.

Here at Proof, we always strive to give back to those around us; it’s really how we got our start. We want to provide quality products that have meaning and do something beneficial through the purchase of those products. Along with doing good to mother nature, we also work at doing good to those around the world. A portion of each purchase goes to a worthy cause that we've chosen to donate to.

Since our start in 2010, we’ve helped provide tsunami relief in Japan, child soldier rehabilitation in Africa, and reforestation in Haiti. In 2013, we embraced the idea of donating funds on a project-by-project basis. That year, we started by donating funds to build two eye clinics in India where over one-fourth of the world’s blind population resides. Both clinics continue to provide sight–giving cataract surgeries to those in need. In 2015, we had the best of both worlds and were able to give back globally and locally. We traveled to El Salvador for various community projects with a donation totaling over $12,000 and shortly after we were able to donate $12,000 to The Nature Conservancy in Idaho. Whether it be in Idaho or India, for maintaining land or providing eye care, we consider ourselves global citizens and will continue to use a socially conscious business model to do good.  We believe that even a small amount can dramatically shift the trajectory of people's lives, and it all starts with giving others the tools they need to succeed. 

Health + Vision

We make Health & Vision initiatives a priority on all of our Do Good projects. This includes hosting health screening clinics in underprivileged countries, sponsoring cataract, club foot, and cleft lip surgeries and providing glasses to those in need.


We focus on Empowerment projects aimed to provide solutions that won’t pay off a problem temporarily but will facilitate permanent change in people’s lives.  Previous initiatives include sponsoring micro-loans for entrepreneurs in vulnerable populations, supporting women & children in Safe Houses, and leadership building workshops in orphanages. 


The Environmental protection efforts around the world ranges from reforestation efforts to the protection of wildlife reserves. Sustainability is one of Proof’s founding principles, and we continue striving to reduce our environmental impact.


We focus on Education initiatives with each of Proof’s Do Good projects. This includes everything from covering school enrollment fees and supplies, reconstructing school buildings, leading entrepreneurship classes and more. 


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  • Current Projects
  • Past Projects
  • Future Projects

Do Good Program - Current Updates

  • Each frame now plants five trees
    Each frame now plants five trees

      Proof Gives Back Here's a little update... In an effort to be adaptive in the ways that Proof gives back, we have decided that while we wait for international travel to be safe again, we partner with Eden Reforestation to plant five trees for every frame sold. Information on Eden Reforestation Projects: Eden takes a holistic approach to reforestation and ecological restoration. They partner with villages committed to restoring their forest, and then hire and train locals to plant new trees. The reforestation provides the villagers with consistent income that helps them provide for their families. The villagers protect...

  • The Peru Project // March 2019
    The Peru Project // March 2019

    THE PERU PROJECT // MARCH 2019a look back. We firmly plant our roots in the belief that “Everyone has wings to fly, some just need a little help.” This principle fuels our annual Do Good Program; supporting people and places needing a little more help. Through our partnership with HELP International, Art of Visuals, and our Proof customers, we set out on our 8th Do Good project March 7 – 17th to Peru.   6.9 million Peruvians currently live in poverty, 44% of whom are in rural Peru. According to Peru’s National Statistics Institute (INEI), the country’s poverty rate rose...