• The North Face x Proof Eyewear

    The North Face x Proof Eyewear

    NEVER STOP EXPLORING Basecamp: Bob Ward's HelenaJuly 7-8th // Butte, MT Join like-minded adventurers for crackling campfires, morning yoga, classic camp games, scenic hiking routes, swimming holes, live music, local food, and libations, all while hanging out with The North Face Snowboard Athlete Jessica Kimura. Just pack your belongings via event what-to-bring list, and The North Face will take care of the rest. By the time you arrive, they'll even have your Homestead Tent set up. On June 30th, Proof Eyewear will be hosting a giveaway on Instagram. We are sending 2 lucky outdoor fanatics to The North Face Basecamp in Butte, MT. Taking place July 7-8th,...

  • Proof Frontier Project: Pepper + Dot

    Proof Frontier Project: Pepper + Dot

    Re-Exploring Our Island Haleakala Crater National Park: Maui, Hawaii  Growing up on an island, sometimes you feel like you’ve seen it all. The same beaches, same waterfalls, the epic spots that tourists dream about sometimes become mundane.  When we start feeling this way, under-appreciating the insane beauty around us, we like to take a trip up to Haleakala Crater to get some clarity from 10,000 feet up!  The views from our volcano mountain here on Maui are absolutely stunning. The crater is covered with black rocks and red sand, and it makes you feel as if you’re transported to another...

  • Proof Frontier Project: Lexis Taylor

    Proof Frontier Project: Lexis Taylor

    Pushing Through Comfort Zones “Hanging from the side of a giant rock wall is one of my favorite sensations. You just feel small and humble. It helps put life into perspective.”  The aspect of Lexis Taylor’s art that impresses us the most is the unspoken work behind every shot. We see the image of someone climbing a wall and are easily impressed, but those images tell a much deeper story. A story of people pushing boundaries. A story of people escaping the routine in search of the incredible. We live in such a busy world and admire those who break...

  • Proof Perspective: Music on the Water

    Proof Perspective: Music on the Water

    Few things encapsulate the best qualities of Boise culture than Music on the Water.  The 2-day music festival raised money for Make-A-Wish®, Idaho, and the energy of this even was intoxicating. Long before the festivities truly began, the warm morning echoed with the rhythm of runners' footfalls.  Each 5k participant was greeted with a medal, bottle of water, and access to the beer garden.  Already, the air was buzzing with excitement that would build throughout that night.  Band after band performed, each break in the line-up punctuated by the stories of Make-A-Wish® families who have been so touched by the organization. ...

  • Proof Frontier Project: Lindsay Stevens

    Proof Frontier Project: Lindsay Stevens

    Good Times & Sunshine If I could put my photography style into words, I’d call it: one part goofball, two parts sunshine. My images are largely influenced by my southern California roots and my obsession with surf culture. And the goofball part? That might be hard to spot in the images themselves, but you’ll notice laughter as a common theme. When I’m shooting, I like to keep it candid and fun. Put a camera up to my face, and the dad jokes and poor dance moves are sure to make an appearance. I embarrass myself; people laugh; and voila! An...