Proof Updates ~ Partners

  • The Nature Conservancy of Idaho
    The Nature Conservancy of Idaho

    Thank you!  With the help of our generous customers we raised $250 for The Nature Conservancy of Idaho! From May 22- August 22 in store and online we gave customers  the option to donate when they purchased a pair of Proof frames. 132 People took advantage of this opportunity to give back. Thank you to everyone who donated!   What is the Nature Conservancy? We are so glad you asked!The Nature Conservancy (TNC) is the leading conservation organization around the world working to protect ecologically important lands and waters for nature and people. In the past 65 years TNC have protected...

  • Featured Partner: Aqua Surf Shop
    Featured Partner: Aqua Surf Shop

    This week we're talking to, Aqua Surf Shop, a humble little surf shop located in the Sunset District of San Francisco who focuses on gear that they use and love in their local environment. We appreciate our partners who stay true to their roots and Aqua Surf Shop is the epitome of that statement.  1. How long have you been in business? I have worked at the shop since 1997, and Devin and myself (Aleks) took it over in 2000. 2. Number of locations? One! 3. Give us a quick history about your store. We are a humble surf shop located on the corner of 3846...

  • Featured Partner: Giant Store
    Featured Partner: Giant Store

      This week we're talking to Amr Elfauomy, our partner located in Port Said of Egypt - that's right Egypt! If you're ever in the area, please stop by & say hi to our friends at Giant Store. 1. How long have you been in business? 9 years total.  2. Number of locations? One.  3. Give us a quick history about your store. We moved from our old location (that started in 2008) to our new location in 2015.  4. Give us one mind blowing fact about your shop. Giant Store is the first shop for original watches and eyewear with Port Said City.  5. What are...

  • Featured Partner: Slip77
    Featured Partner: Slip77

       1. Give us a little history about your shop. Jessica and myself were living and working in Boston when we had the brilliant idea to quit our full time city jobs and take on the island life for a summer (and a change of scenery). We first met on the Vineyard through friends at Nancy’s Restaurant - a big outdoor bar/restaurant located on Oak Bluffs harbor. We packed our bags and headed back, working at Nancy’s for the summer bartending and waitressing. With a little luck and a lot of work, we opened Slip77 the next summer - building...

  • Featured Partner: 10denza
    Featured Partner: 10denza

      Last Friday we met up with Chris Lanter, owner of the St. Louis shop, 10Denza. 10denza has been a Proof dealer since day one when the shop opened up three years ago. It's known for providing authentic St. Louis style for men and women. On the store's website, Chris explains the concept of 10denza: In Italian, 10denza (or tendenza) means “trending” or “to drift in a direction.” Like most people, I love to find out what is new and happening in my city - restaurants, bars, nightclubs, shops, music. It is especially exciting when local entrepreneurs put out amazing...