Featured Partner: Aqua Surf Shop

Posted on by Vierra Reid

This week we're talking to, Aqua Surf Shop, a humble little surf shop located in the Sunset District of San Francisco who focuses on gear that they use and love in their local environment. We appreciate our partners who stay true to their roots and Aqua Surf Shop is the epitome of that statement. 

1. How long have you been in business?

I have worked at the shop since 1997, and Devin and myself (Aleks) took it over in 2000.

2. Number of locations?


3. Give us a quick history about your store.

We are a humble surf shop located on the corner of 3846 Judah Street in the beautiful city of San Francisco, providing surf knowledge and stoke!

When Aleks and Devin decided to take over the reigns of Aqua Surf Shop (then Aquaholics) in 2000, their intention was to create a core shop that catered to all levels of the San Francisco surf community. For over 14 years they were proud to cater to the south end of the beach (and beyond) in providing all types of gear to denizens of the sea. Aqua hosted countless frigid and foggy back lot bbq’s, movie nites, surf swaps, art shows, benefits, skate jamz and board demos - and loved every one.

Continued growth of San Francisco and its beach community forced Aqua to recently close their old beloved shop on Sloat and open a new home on Judah. In a short amount of time, the Aleks and friends quickly renovated the space, Pnut threw up a mural on the wall, and officially opened for business in March, 2015.

Aqua continues to carry some of the more trusted brands in the business, and are always open and encouraging to local shapers/brands if their gear is of quality. If you are looking for a new suit or board, the combined knowledge of the staff will do their best to accommodate, and will work around your budget to find your best options.

4. Give us one mind blowing fact about your shop.

We like our work!

5. What are your most popular items?

Surfboards from Surf Prescriptions, Linden, CI, Pyzel, Dave Vernor, JS, and wetsuits from Isurus, Xcel, Nine Plus, and Axxe.

6. Where can we find you on your lunch break?

Gone Surfing.

7. What song best describes your shop?

Another tough question, and it differs with the day. Today it is Mighty Mighty from Earth Wind and Fire.

8. Who’s your employee of the month? Why?

Dude, are you trying to get me in trouble? All our crew work to represent our intent well. To provide good information to match customers up with the right gear for their current ability.

9. What’s your spirit animal?

Merle the Aussie Shepard! The best shop dog ever!
Check him out at aquasurfshop on youtube.

10. Why is Proof a good fit in your store?

We love the construction, look and feel of the glasses. I myself have had the same pair of Ontario shades for a couple years, that are really comfortable and obviously protect my eyes well.



Follow Aqua Surf Shop:

Facebook: Aqua Surf Shop
Instagram: @aquasurfshop
Website: aquasurfshop.com
Shop Address:
Aqua Surf Shop
3847 Judah Street (@ 44th Ave)
San Francisco, CA 94122
Phone: 415.242.9283

Posted under: Partners

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